Utilizing Flyers As a Marketing Tool For a Lawn Care Business

The seasons are changing and the warmermaintenance throughout the year including a turn
weather is upon us. With the warmer weatheron service in the Spring and shut down service in
brings out the need for lawn care. Many homethe Fall
owners do not want to take on the endeavor of9. Patio and deck installation and maintenance
caring for grass, pruning trees, and maintaining10. Creating retaining walls
gardens on their own. They are wanting andA lawn care business can successfully add to their
needing help which will allow them to enjoy thecustomer base by creating a well designed flyer.
summer months.The flyers should include these items:
This is a terrific opportunity for lawn care1. Itemized list of services that can be provided
businesses to step in and make their offerings2. Name of company
known. Homeowners are not the only potential3. Relevant details about the company, including
customer. Many times apartment buildings willsuch things as years in business, certifications and
need someone to maintain their grounds. Officelicenses
buildings also need to bring in help to keep their4. Contact information, a phone number is a must,
grassy areas looking top notch and in a goodphysical location and email addresses are
condition. Landscape business owners shouldconsidered optional
create a list of what they can offer their5. Photos or graphics to illustrate the quality and
customers. Some common services include:type of work that is offered
1. Mowing, trimming and edging the front and backThe flyers can be professionally printed for a
yard on a weekly basisvery reasonable cost and produced in either small
2. Pruning bushes and trees to preventor large quantities. Additionally, there are a variety
overgrowthof size options including 4.125" x 5.25", 4.25" x 11",
3. Aeration treatments twice yearly8.275" x 5.375" and 8.5" x 11". Paper choices
4. Applying fertilizer four to six times throughoutinclude a thick card stock, or a lightweight glossy
the seasonpaper. Printing flyers in full color will help show off
5. Planting and maintaining flower and vegetablethe beautiful lawns and flower gardens and give
gardenspotential customers an idea of how beautiful their
6. Laying new sod, and seeding dry areaslawns can appear. The flyers can be distributed
7. Weed removalspecifically in the neighborhoods that are being
8. Sprinkler system installation and systemtargeted.